From first wireframe to live launch — design, development, and marketing under one roof so nothing gets lost in translation.
Design Strategy
Aligning your product vision with what your users actually need.
We Build Digital Products That Grow Your Business
Design
Interfaces people actually enjoy using
We design apps, websites, and platforms grounded in real user research — not guesswork. Every screen we deliver is tested, iterated, and built to convert.
See How We Work See How We Work
(001)
(002)
UX Research
Interviews, surveys, and data analysis to uncover real behavior.
(003)
Usability Testing
Validating designs with real users before you spend on development.
(004)
Wireframing & Prototyping
Interactive mockups you can click through and test.
(005)
Design Systems
Reusable component libraries so your product stays consistent as it scales.
Restaurant Digital Menu & Ordering App
Designed a mobile-first digital menu with QR code ordering for a multi-outlet restaurant chain. Guests scan, browse with food photography, customize orders, and pay — reducing wait staff dependency by 40% and increasing average order value through smart upsell prompts.
Booking & Reservation Platform
End-to-end UX design for a venue booking platform — covering search, availability calendar, group booking, and payment. Simplified a 7-step checkout to 3 steps, reducing booking drop-off by 34%.
Business Dashboard & Analytics
Turned complex operational data into clear, actionable views for business owners. Designed a dashboard showing daily revenue, inventory levels, staff performance, and customer trends — all on a single screen, accessible from mobile.
E-Commerce Storefront Redesign
Redesigned checkout flow for an online retail store — usability testing revealed 3 friction points causing cart abandonment. New design increased conversion rate by 22% and reduced support tickets about payment issues by 60%.
Development
Software built for how your business actually operates
We pick the right tools for the job — not the other way around. Whether it's a customer-facing app, an internal operations platform, or an AI-powered tool, we build software that fits your workflow and scales with your growth.
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(001)
Custom Web Applications
Dashboards, portals, and platforms tailored to your operations.
(002)
Mobile Apps
Native and cross-platform apps for iOS and Android.
(003)
AI & Automation
Chatbots, document processing, and workflow automation that save hours daily.
(004)
E-Commerce & Marketplace
Online stores and multi-vendor platforms with payment integration.
(005)
API & System Integration
Connecting your existing tools so data flows without manual entry.
(006)
SaaS Products
Multi-tenant platforms with subscription billing and analytics.
Restaurant Inventory & COGS Management
Custom platform for F&B businesses to track raw materials, calculate food cost per menu item, log kitchen waste, and view real-time profitability — replacing spreadsheets and guesswork with live data.
WhatsApp-Integrated Ordering System
Built a digital ordering system where customers order via WhatsApp, orders flow into a kitchen display, and the owner gets real-time sales summaries. Integrated with Midtrans for cashless payment.
AI Customer Support Chatbot
Intelligent chatbot handling 70% of customer inquiries automatically — understanding Bahasa Indonesia and English, with smart escalation to human agents when needed. Reduced response time from 4 hours to under 2 minutes.
Company Website with CMS
Professional business website with a content management system the client's team can update themselves — including blog, portfolio showcase, team page, and contact forms. SEO-optimized and mobile-first.
Online Store with Indonesian Payment Gateway
E-commerce platform with product catalog, cart, Midtrans/Xendit integration, automatic shipping calculation (JNE, J&T, SiCepat), and order tracking dashboard. Built for a DTC brand scaling from Instagram selling to a proper storefront.
Marketing
Reach the right people with the right message at the right time
We help you grow with data-driven campaigns across search, social, and content. Every strategy is measurable, every rupiah is tracked, and every campaign is optimized for real business outcomes — not just vanity metrics.
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(001)
Performance Ads
Google, Meta, TikTok, and Instagram campaigns optimized for conversions.
(002)
SEO & Content Strategy
Rank higher, get found, and build long-term organic traffic.
(003)
Growth Strategy
Full-funnel planning from awareness to repeat purchase.
(004)
Market & Competitor Analysis
Know your landscape before you spend.
(005)
Social Media Marketing
Content planning, community management, and audience growth.
Restaurant Grand Opening Campaign
Full-funnel launch across Google, Meta, and Instagram for a new restaurant — driving 200+ reservations in the first 30 days. Combined geo-targeted ads, food photography content, and influencer seeding with micro-influencers (10K-50K followers).
Google Business Profile & Local SEO
Optimized Google Business Profile and local search presence for a multi-location business — resulting in 3x increase in "near me" search visibility and doubled foot traffic within 90 days.
TikTok & Instagram Content Strategy
Content strategy and production for an F&B brand — 3 months of short-form video content (Reels + TikTok) featuring behind-the-scenes kitchen content, food prep, and staff stories. Grew following from 2K to 15K and drove measurable walk-in traffic.
Paid Ads for E-Commerce (ROAS-Focused)
Managed paid advertising across Meta and Google for a DTC brand — achieving 4.8x ROAS through continuous creative testing, audience segmentation, and retargeting. Scaled from IDR 5M to IDR 50M monthly ad spend while maintaining profitability.
Built for businesses like yours
Food & Beverage
- POS integrations
- Inventory & COGS management
- Digital ordering platforms
- Kitchen display systems
- Multi-branch operations
- Food cost tracking
Tourism & Hospitality
- Booking engines
- Guest experience apps
- Marketing campaigns
- Reservation systems
- Channel management
Healthcare
- Patient portals
- Appointment systems
- Health tracking platforms
- Compliance-ready design
- Telemedicine solutions
Education
- Learning management systems
- Enrollment platforms
- Student engagement tools
- Online course delivery
- Administrative dashboards
Case Studies
ChargeNow Indonesia Mobile app to web platform migration
What we delivered: Interface redesign, responsive web application, real-time station availability, and end-to-end usability validation across mobile and desktop
( + )Case Study
Axivo CMS Legacy PHP to Go microservices migration
What we delivered: Complete UI overhaul, microservices backend, RESTful API layer connecting distributed services, and iterative user testing throughout the migration
( + )Case Study
Kassaa Pro Unified POS across all devices
What we delivered: Cross-platform interface design, native mobile apps, web dashboard, real-time sync engine, and hands-on usability testing with restaurant staff
( + )Case Study
FAQ
Common questions
It depends on scope. A focused MVP or redesign usually takes 6–10 weeks. Larger platforms can take 3–5 months. We'll give you a realistic timeline after our discovery session.
Projects start from IDR 25 million for focused engagements. We'll scope and quote after understanding your needs — no surprises, no hidden fees.
Yes. Everything we build belongs to you. Full source code, design files, and documentation are handed over at project completion.
Absolutely. We partner with clients worldwide. Our team operates in English and Bahasa Indonesia, and we're experienced with remote collaboration across time zones.
We offer ongoing support and maintenance packages. But even if you choose not to continue with us, you'll have everything you need to operate independently — full documentation, clean code, and a proper handover.
Yes. We offer standalone design, development, and strategy services. Many of our clients bring us in for specific capabilities they don't have in-house.
Let's Talk
Have a project in mind? Let's make it happen.
Tell us what you need and we'll get back to you within 24 hours with a free consultation.
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